Dear Parents,

Our school is having a Scholastic Book Fair from [insert dates]. This Book Fair is going to be really special because if students [insert reading goal] by the time the Book Fair concludes, they will receive [insert privilege].

I am hoping that when the student body sees that I am willing to grant them a special privilege, just to get them to read more, it tells them that I consider reading to be very important.

Good reading skills provide all children with a valuable educational advantage. Allowing kids to choose their own books by connecting them with books they want to read will motivate them to practice more. I hope that this will rally our entire school community around a reading goal and get everyone more focused on the importance of reading.

Thank you for supporting your kids in any way possible to help us reach our reading goal.

Sincerely,

Principal